Marketing analytics

Graduate certificate University of Missouri
Digital abstract view of marketing data charts and graphs.

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Delivery of this program is 100 percent online: no campus visits are required.

Successful completion of the program requires 12 credit hours. Courses are 3 credit hours each, unless stated otherwise.

Course planner

The chart below shows the courses that are traditionally offered. You will work closely with your adviser on all elective course selection decisions. The University reserves the right to change or cancel courses as needed.

Master’s program

In the event that a student successfully completes the graduate certificate in marketing analytics and decides to continue into the master’s in business (MS) program, course credits earned for the certificate will be credited toward the degree.

State authorization

States require that the University of Missouri be authorized to deliver university-level distance/online education to their residents. Each state handles this process differently.

Please see our state authorization page for more information.

  • Program authorized


Students residing in all states are eligible to enroll in this program.

Learn more about this program

This program is administered by the Marketing Department